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Wins

Campaign Studies

Find out these verticals use DISH and Sling TV to optimize ROI.

ADDRESSABLE

Retail

Discover how an online retailer executed the first cross-platform addressable campaign for the retail category across traditional TV and OTT impressions with a single buy, and achieved measurable results.

ADDRESSABLE

Pharmaceutical

Discover how a national prescription utilized advanced patient targeting and received full circle results by tying back primary care visits.

ADDRESSABLE

CPG

Learn how a national CPG brand leveraged addressable targeting to conquest purchasers of competitive products and increase market share.

ADDRESSABLE

CPG

Discover how targeting households likely to purchase can be an extremely effective driver of incremental revenue.

ADDRESSABLE

Direct Response

Find out how Diray Media, a leading Direct Response agency, utilized addressable targeting alongside their traditional media mix to drive retail sales during the holiday season.

ADDRESSABLE

Over-the-Counter

See how a leading Over-the-Counter brand utilized key insights from a previous addressable initiative to improve campaign performance.

ADDRESSABLE

Automotive

Discover how a well-known automaker leveraged three different data sets to drive and measure increased sales, website traffic, and visits to the dealership.

couple sitting on floor with moving boxes and looking at tablet

SLING TV

Tune-In

Find out how a well-known network executed an addressable campaign to drive conversion to two different comedy programs.

smiling family

ADDRESSABLE

Tune-In

Learn how a leading sports network leveraged addressable to increase viewership for its live event and steal market share from its competitor network

smiling family watching TV

ADDRESSABLE

Tune-In

Discover how this brand used addressable technology to hone in on viewers most likely to take action, which in turn maximized their impact.

smiling male cafe employee

ADDRESSABLE

Finance

Discover how a national bank leveraged addressable to boost adoption of credit cards within a niche audience of innovators and entrepreneurs.

grandparents with grandchildren

ADDRESSABLE

Insurance

Discover how a national insurance brand targeted typically hard-to-reach homes with addressable and saw an increase in incremental reach after the campaign.

happy family on couch watching TV

Sling TV

Insurance

Find out how a national life insurance company executed an addressable campaign on Sling TV to increase completed applications through their website.

happy family playing in front yard

ADDRESSABLE

Home & Garden

Uncover how a popular household brand executed an addressable campaign targeting allergy sufferers and multiplied their buy rate.

couple sitting on floor with moving boxes and looking at tablet

SLING TV

Sling TV

Find out how a newly established network increased and sustained viewership one week after launching on Sling TV.

happy family watching TV

ADDRESSABLE

Direct Response

Find out how Diray Media, a leading Direct Response agency, utilized addressable targeting alongside their traditional media mix to drive retail sales during the holiday season.

Reports

Industry Intelligence

Quick access to thought-leadership content covering the latest in advanced advertising.

Straightforward Guide to Targeting Today's TV Viewer

The Marketer's Guide to OTT

The 3-Minute Guide to Cross-Platform Addressable

The Addressable TV Tipping Point

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Addressable Pharmaceutical Solution

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